The Secret Lifeof Subtotal Sprites

There’s more to your shopping cart than meets the eye.

Tucked away somewhere between your everyday essentials, impulsive purchases, and things you’ve been eyeing for months, lives a little something called a Sprite.

Six Sprites, always around

There are six of them. Nobody knows exactly when they first appeared, but they’ve been quietly making themselves at home in shopping carts for as long as anyone can remember.

Your purchases bring them to life

A Sprite doesn’t tell you what to buy. It’s the other way around. Every purchase leaves a little something behind. Over time, those choices begin to take shape, bringing one of the six Sprites into focus. Its personality, habits, and peculiar little ways are all reflections of the person whose cart it calls home.

That’s where Subtotal comes in

By connecting the dots between your real purchases, Subtotal can uncover the Sprite that’s been taking shape in your cart. Think of it as a little introduction to someone who’s been hiding in plain sight.

Your cart already has a story. Let’s find out who’s living in it.